1/10
February 2026

USA Team Support

AI-powered tools, personalized presentations, and organized training for Touchstone Essentials affiliates -- in one platform, for one price.

A brief for the build team -- JA, Mark, Donna, Jeroen

The Problem

Teams run on tribal knowledge

No answers at midnight

A new rep has a question -- they wait until morning or text their upline at the wrong hour.

No professional materials

Reps cobble together presentations or go without. Nothing personalized, nothing consistent.

No central system

Training lives in scattered PDFs, old Zoom recordings, and whatever someone remembers from the last call.

The Solution

Three things for every rep

Instant Answers

AI chatbots trained on the comp plan, products, and business rules. Accurate answers in seconds, day or night.

Professional Tools

Personalized presentations with your name, photo, and affiliate link. Send your link -- the prospect sees your brand.

Organized Training

Courses, documents, and resources in one place. No more digging through email threads.

How It Works

One price. No subscriptions.

$10

Activation -- 50 Smart Credits

Money-back guarantee, no questions asked

$10

Top-up -- 100 Smart Credits

Buy when you need, use at your pace

Standard Mode

1 credit per question

"How does the matching bonus work?" -- fast, accurate, factual.

Coach Mode

2 credits per question

"I'm stuck at Silver -- what's my fastest path to Gold?" -- deep, strategic, personalized.

Personalized Presentations

Share your link. The system does the rest.

Rep shares link
Prospect views presentation
Clicks to thegoodinside.com
Remarketing pixel fires
30-day follow-up

Every rep gets a personalized version -- their name, their photo, their affiliate link. One HTML template, one Cloudflare Worker, unlimited reps.

The Ecosystem

Two platforms. One flywheel.

1099Lifestyle.com

The Acquisition Engine

Public authority blog about self-employment. Attracts people already looking for a better situation.

USA Team Support

The Retention Engine

Members-only. AI chatbots, training, presentations, promo tools. Where people succeed after they join.

Portal margin funds lead gen. More members -> more revenue -> more leads -> more members.

Tech Stack

What powers it

WordPress

Rocket.net hosting. PMP, LearnDash, WSForm, Kadence Pro. JA manages admin.

Cloudflare Workers

Personalized presentations. Reads rep data from KV storage. Injects name, photo, affiliate link.

Anthropic API

Claude Haiku for Standard Mode. Claude Opus for Coach Mode. Knowledge bases for products and training.

Custom Plugin

Jeroen builds this. Ties membership to credits, AI queries, and Cloudflare data sync.

The Team

Who does what

JA
Systems architect, opportunity pitcher, WordPress admin, content strategy, Zoom presentations
Mark
Product evangelist, team leader, UX litmus test -- "if Mark can't use it, it's too complicated"
Donna
Leadership core, team building alongside Mark
Jeroen
Custom WordPress development, database, API integrations, server-side build-out
Claude
AI architecture, cost modeling, content development, technical spec
The Goal
100

active builders

Not just product buyers -- people who want to develop a business. Supported with tools and systems that make them effective at scale.

"This isn't a side hustle. This is a business we intend to retire with."

Next Steps

Read the details when you're ready

The Genesis

Full decision history. Every "why" behind every choice. Start here for context.

The Technical Spec

Build details for Jeroen. Architecture, data models, API integration, UI requirements.

Questions? That's what the team calls are for.

USA Team Support -- Built by JA, Mark, Donna, Jeroen & Claude